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    We are very selective when it comes to the brands we stock - we only want the best of the best.  All natural, no harmful ingredients. If you're a newbie to BEARDED. we've put together some info on each brand to help guide you in the right direction.


    BEARDED NZ Grooming Products


     Our line of BEARDED. beard care products went live in 2019 after years of planning and development.  This was due to the fact that we were struggling to find quality beard grooming products that were genuinely New Zealand made.  

    Our line of products includes 5 amazing scents, and an unscented option.  

    We couldn't be happier with how our products have been received. It's given us the confirmation that YOU WANT MORE OF THIS. So watch this space, we have some exciting things in the works. 

    Shop all BEARDED. products


    Alpha Beard Oil

    Alpha Beard Oil is an all-natural based product range. Made by hand and locally produced, backing the stamp “Proudly made in New Zealand”. All natural ingredients used in creating Alpha Beard Oil promote effective beard and skin grooming for men.

    Their three product lines are “Tētēkura” meaning “Chief”, “Pūrākau” meaning “Legend” and “Toa” meaning “Champion”.